Philip Kotler Gary Armstrong John Saunders Veronica Wong MARKETING PODRĘCZNIK EUROPEJSKI Polskie Wydawnictwo Ekonomiczne Warszawa Podręcznik Akademicki. Warszawa: Wydawnictwo PWN. Arvola, A. Kotler, P. ( ) Marketing. Podręcznik Europejski. Warszawa: Polskie Wydawnictwo. List of websites: •
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Help students learn how to create value through customer connections and engagement In a fast-changing, increasingly digital and social marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers. The aim of the course is: Great selection of Polish Books with low cost shipping in UK.
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